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5 things a child knows about the Summer sales dip that you don’t

by Janet Efere | Feb 8, 2021 | entrepreneurs, marketing, sales tips

5 Things a child knows about the Summer sales dip that you don’t. Work, work, work. That’s what so many of us do isn’t it? We work really hard, putting in the effort and the hours and then, despite our best efforts, during August a lot of our...

What is the single most effective tool that will transform my business?

by Janet Efere | Feb 5, 2021 | customers, entrepreneurs, marketing, sales training

What is the single biggest tool that will transform my business? All around us, ‘gurus’ (of varying degrees of credibility) are pushing this system, or that product, or some package or another which will miraculously ‘transform’ your business....

Do you know the single biggest threat to your business right now?

by Janet Efere | Jan 30, 2021 | entrepreneurs, marketing, sales tips, Training

Do you know the biggest threat to your business right now?   Well, if you don’t you should. I speak as someone who has experienced what happens when an 18 year old established business gets wiped out pretty much overnight, due to a change in Government...

Don’t tell customers you are ‘The Best’

by Janet Efere | Jan 24, 2021 | marketing, sales tips, Training

Why I’m not going to tell you I’m the best Today I got pitched at by an over-enthusiastic insurance sales person. Although I’m not in the market for insurance, the salesperson in me loves to listen to other people’s sales calls because, well, they are fascinating!...

Have you ever talked yourself out of a sale?

by Janet Efere | Jan 12, 2021 | customers, entrepreneurs, marketing, negotiation, sales tips, Training

Have you ever talked yourself out of a sale (and what should you have done differently?) It is important to understand when to talk and when to stop. When we are being sold ‘to’ none of us likes to be with someone who talks constantly; it is irritating and it can make...

7 Things that we all hate about selling

by Janet Efere | Jan 7, 2021 | entrepreneurs, marketing, sales tips, Training

7 things that we all hate about selling 1. Cancelled meetings Especially when they ‘forget’ to tell you and you’ve physically travelled to the venue before you find out. Also annoying when you have done tons of preparation and they no longer want to...
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