Apr 24, 2015 | marketing, sales training
Are you using the power of Case Studies in your business? Small businesses are always looking for ways to increase their reach and compete with the big boys. With that in mind, have you really explored the benefits of using case studies to promote your business? The...
Apr 8, 2015 | customers, sales training
I’m a Salesperson – give me a cuddle please! I don’t know what you think about people who sell for a living. Perhaps you think we are all pushy, gobby, dishonest, manipulative charlatans. I hope you don’t, but from comments I sometimes hear a...
Mar 20, 2015 | sales tips, sales training
Why you are my enemy! I would love to send a letter to all the bad salespeople in the world, explaining what they are doing wrong. Then hopefully, they would take my well-meant advice and stop bothering me! If I did, I suppose it would look something like this: ...
Mar 14, 2015 | entrepreneurs, sales training
I was at an entrepreneurial event yesterday and, among the razzmatazz, the star speakers and the over enthusiastic support staff, it is true to say that I really did pick up a few gems. One of the best sessions was run by Clate Mask, CEO and joint founder of...
Mar 7, 2015 | sales tips, sales training
We are now going to get surprisingly cultural, but it’s all in the name of selling more! “I keep six honest serving men(they taught me all I knew);Their names are What and Why and WhenAnd How and Where and Who.” What the very clever Rudyard Kipling...
Feb 7, 2015 | customers, sales training
Have you any idea what your customers want? OK – have you any idea what they don’t want? Well, you probably have more of an idea than you think you do. After all, you are a customer too aren’t you? Maybe you could give yourself some sales tips. And...