Is sales training a cost or an investment?

What do you think, is sales training a cost to your business or an investment? Well, if you think sales training is expensive, wait until you see what it costs you to not invest in it.I was delivering training last week to some newly recruited salespeople. The company...

Increase your sales by using Magic words

Have you ever noticed that some people get an almost ‘magic’ response, just by using certain words? Words which NLP practitioners variously refer to as ‘power words’ or ‘magic words’ can be used to elicit certain emotions and responses that may help...

The power of Consistency in Sales

There is lots of advice out there about how to be better at selling, but one of the most powerful ways comes through simple consistency. Simon Sinek talks about it a lotRobert Cialdini talks about it a lotIt is so powerful and yet, sometimes we get caught up in the...

Some Powerful Sales Statistics for your team

Have you seen these powerful sales statistics before or shared them with your team?Now, did you believe it, because someone might have been fooling you?Well, it does look credible, but in fact, these statistics from The National Sales Executive Association...

What is the difference between cost and price?

Do you know the difference between cost and price?They might sound like the same, but if you are in front of a customer (or prospect) and they give you the price objection, you need to be able to tell the difference.PriceThis is the actual figure in pounds (or your...