Dec 1, 2014 | marketing, sales training
Marketing is a huge subject, so it is useful to have a simple overview of what marketing really is. Most of us probably know some marketing activities like: using social media, printing leaflets and getting yourself out there in the world to tell people about what you...
Nov 11, 2014 | negotiation, sales training
Children are brilliant negotiators. Ask any parent who has just been persuaded to part with yet more money for another ‘essential’ toy, gadget, gimmick, or snack. We can learn a lot from them in our adult world if we are prepared to listen. As tiny babies, we learn to...
Nov 11, 2014 | customers, sales training
In this difficult economic climate, we all want more customers, because more customers means more turnover and more profit, right? Well the answer to that is that it actually depends and some customers might actually be sapping your hard won profits. In actual fact,...